Naturally Rising 2026

Naturally Wisconsin is thrilled to present Naturally Rising 2026 — our signature pitch competition and founder-support program for early-stage, high-growth consumer product brands. This high-energy event brings together founders, investors, industry leaders, and community members to spotlight the next generation of conscious, mission-driven brands.

Six exceptional finalists will take the stage to deliver fast-paced pitches, followed by live Q&A with a panel of expert judges. This program goes beyond the pitch: finalists receive coaching, mentorship, and strategic feedback to help prepare them not only for this event but for long-term traction and investment readiness.

The winner will advance to Naturally Network’s National Finals at Newtopia Now, gaining national visibility and access to a powerful network of founders, funders, and retail partners.

Join us for an exciting celebration of innovation, purpose-driven entrepreneurship, and the companies shaping the future of the consumer goods industry. Applications due March 20.

WHO SHOULD APPLY

✓ Emerging CPG brands with $25K–$2M in revenue

✓ Currently available in at least one retail partner

✓ Wisconsin-based founders ready to scale

✓ Mission-driven, sustainability-focused companies

WHY THIS MATTERS

MORE THAN $10K IN PRIZES

  • Guaranteed spot at Naturally Network's National Pitch Slam, plus business services from our sponsor community

  • Expert Mentorship BEFORE You Pitch – Finalists work directly with operators, retailers, and investors who've scaled conscious brands to refine their pitch and strategy before taking the stage

  • Unmatched Visibility – Present your 3 minute pitch in front of Wisconsin's natural products community, retailers, and investors

Partner with us for Pitch Slam

Help us make Pitch Slam 2026 a success for all our participating brands and the Wisconsin natural sector!