Member Highlight: Sam McDaniel, Fortune Favors
Sam McDaniel, CEO of Fortune Favors, brings a relationship-driven, community-first approach to building food businesses and serves on the Naturally Wisconsin Advisory Council to help elevate Wisconsin’s underestimated CPG ecosystem. He is passionate about strengthening networks that create not just successful brands, but complete businesses rooted in meaningful jobs, collaboration, and long-term impact.
Member Highlight: Vincent Rice, Summit Credit Union
Vincent Rice, Vice President at Summit Credit Union, shares how building real conversations with Wisconsin’s natural product entrepreneurs helps shape financial solutions that truly meet their needs.
Member Highlight: Matt Keepman, Mullen’s Dairy Bar
“By reviving a century-old ice cream shop with a focus on real ingredients and conscious growth, Mullen’s is redefining what it means to honor legacy through quality and innovation.”
Naturally Rising - Wisconsin Pitch Slam Prize Goes to RecPak
The winner of the Naturally Rising Wisconsin Pitch Slam competition is RecPak founder and veteran Deed Ziegler, with runners up Michael Anagnos of Yaya’s Skordalia (second place) and Hannah Kopplin of Tots on the Street (third place).
Member Highlight: Katie Mlaziva, Real Food Brands
“I've been following the Naturally Network for several years and joining calls from other chapters whenever possible because I have found so much value in being a part of this network! “
Naturally Wisconsin Kickoff Celebrates Natural Sector
More than 50 Wisconsin entrepreneurs, investors, brands, farmers, retailers, and industry experts celebrated the natural sector at a kickoff party for Naturally Wisconsin on Feb. 27 at Pasture and Plenty in Madison. Participants celebrated this new initiative to make Wisconsin the best place to launch and scale business in the natural sector.